Next time someone asks—or you’re wondering yourself– which car company holds the highest customer “appeal,” we’ve got some definitive proof on our side here at Cronic Nissan. Both the Nissan Rogue and Quest recently took home the top prize in their respective segments in J.D. Power’s Automotive Performance, Execution, and Layout (APEAL) Study. The study asked customers to rank their satisfaction with a vehicle over the first 90 days of ownership. Therefore, these awards cement that Nissan doesn’t just sell a lot of cars; the brand creates a lot of happy customers along the way as well.
“The all-new 2014 Rogue has received numerous accolades in the automotive industry, but the most important test comes when owners evaluate the vehicle for themselves,” said Fred Diaz, senior vice president of Nissan Sales & Marketing and Operations. “Driven by owner feedback , the J.D. Power APEAL Study serves as an important benchmark indicating where our products stand with consumers. It’s both an honor and a demonstration to the quality of our vehicles for Rogue and Quest to rank highest in their segments.”
With a win in both the SUV and minivan segments, the APEAL Study also shows once again how versatile Nissan’s overall lineup is. Whether you’re looking for a zippy crossover like the Rogue or a capable, comfortable people mover with plenty of cargo room—like the Quest—the Nissan lineup has just what you need. Just ask the 86,000 people who responded to the APEAL survey. Better yet, come see us at Cronic to see it all for yourself!